J.C. Le Roux – So Much To Celebrate

• The festive season is heavily traded. How do you get into the spirit of celebration in a unique but relevant way?

• Reimagine the advent calendar. We put together a digital campaign that gave away a surprise every day, for 40 days, over the festive season. Some were physical prizes, some were one-of-a-kind gifts, all showed that there was “so much to celebrate”.

• BANNER, LANDING PAGE + SURPRISES

• SOCIAL MEDIA POST 1

• INFLUENCER CONTENT

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